Economic Psychology
-10%
portes grátis
Economic Psychology
An Introduction
Hoelzl, Erik; Kirchler, Erich
Cambridge University Press
11/2017
410
Dura
Inglês
9781107040502
15 a 20 dias
Written by two leading psychologists, this timely publication is the only up-to-date, English-language textbook on economic psychology. Focused on application, it is an essential resource for advanced undergraduate and postgraduate courses on economic psychology, behavioural economics and social psychology, in both business and psychology departments.
1. Economic psychology: history and application; 2. Decision-making: normative models and anomalies; 3. Decision-making: descriptive models and choice architecture; 4. Lay theories: knowledge and money; 5. Consumer markets: purchasing and credit use; 6. Labour markets: wages and entrepreneurship; 7. Financial markets: risk and investment; 8. Collective co-operation: shadow economy and tax paying; 9. Collective production: work and unemployment; 10. Collective prosperity: wealth and happiness.
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
Written by two leading psychologists, this timely publication is the only up-to-date, English-language textbook on economic psychology. Focused on application, it is an essential resource for advanced undergraduate and postgraduate courses on economic psychology, behavioural economics and social psychology, in both business and psychology departments.
1. Economic psychology: history and application; 2. Decision-making: normative models and anomalies; 3. Decision-making: descriptive models and choice architecture; 4. Lay theories: knowledge and money; 5. Consumer markets: purchasing and credit use; 6. Labour markets: wages and entrepreneurship; 7. Financial markets: risk and investment; 8. Collective co-operation: shadow economy and tax paying; 9. Collective production: work and unemployment; 10. Collective prosperity: wealth and happiness.
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
